Attributo

Attributo is a marketing analytics platform focused on multi-touch attribution and customer journey mapping. It connects to ad platforms, CRM, and analytics tools to track every touchpoint from first click to conversion. The platform offers several attribution models (linear, time-decay, U-shaped, and custom) and visualizes the buyer journey with Sankey diagrams and funnel maps. ROI reporting breaks down campaign performance by channel, campaign, and keyword. Predictive analytics forecast future conversions based on historical data. Attributo allows unlimited user seats and integrates with over 100 tools. Pricing starts at $199 per month for small teams, with enterprise options available.