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Automato

Automato is a no-code marketing automation platform designed for small to medium businesses. It enables users to create complex workflows combining email, SMS, social media, and webhooks without programming. The tool includes a visual journey builder, lead scoring, and CRM synchronization. Automation rules can be triggered by form submissions, page visits, or purchase events. Automato offers pre-built templates for common scenarios like lead nurturing, onboarding, and re-engagement campaigns. Its analytics track campaign performance at each step. With affordable pricing and an intuitive interface, Automato helps SMBs automate repetitive tasks and scale their marketing efforts efficiently.

Score: 84/100From $39/mo
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Key Features

  • Visual drag-and-drop workflow builder
  • Multi-channel triggers (email, SMS, webhook)
  • Lead scoring with custom attribute weighting
  • CRM integration (Salesforce, HubSpot, Pipedrive)
  • Pre-built campaign templates for common funnels

Pros

  • +Easy to use
  • +Good support
  • +Regular updates

Cons

  • -Learning curve
  • -Pricing could be clearer